I'm a Creative born and raised in São Paulo and currently based in London. With over 13 years of experience (working across 3 different continents), I've created work that has impacted culture and also got recognized by all major festivals in the ad industry.
I've lived (and worked) in Hamburg (FCB), São Paulo (AlmapBBDO, David and JWT), Prague (Y&R), Chicago (Leo Burnett), Düsseldorf (Grey), Berlin (BBDO) and London (Ogilvy). Before that, I went to Miami Ad School in São Paulo and also in Madrid.
After 3 years working permanently for Ogilvy London, I chose to freelance. Since May 2021, I've been freelancing for agencies like BBH London, Le Pub Amsterdam and Publicis Italy.
I've worked for clients like Heineken, Coca-Cola, Unilever (Dove, Hellmann's and Comfort), Duracell, Procter & Gamble, Sensodyne, Vodafone, Firestone, Volkswagen, and many others.
I do write in the first person. Writing in the third person feels a bit cold to me. I'm Latino, after all.
If you'd like to know more: thiagojacon@gmail.com or LinkedIn. Thanks for visiting.